As soon as the lynx left, Newton felt the urge to share his rare experience with others. He knew that this documentation of a rare sighting of wild lynx would undoubtedly garner some attention. He also knew that sharing was the best thing he could do to support this endangered species.
The power of social media is tremendous. Newton posted his photos and they instantly went viral. The public got to revel at the rare experience Newton had enjoyed with the lynx. Many others brought to light the serious danger that threatens the very existence of this beautiful animal.